Small Business Digital Advertising

Small Business Digital Advertising for the Central Coast

Screechy Cat Media understands the unique challenges and opportunities that small businesses in the Central Coast face, and we’re here to craft tailored small business digital advertising strategies that connect you with your target audience, boost your online presence, and drive real results.

At our Lompoc-based agency, we specialize in a full suite of small business digital advertising services, including social media advertising, search engine marketing, and display + video advertising. Screechy Cat Media is passionate about leveraging the latest digital tools and trends to enhance your brand’s visibility and reach. Whether you’re a local retail shop, a service provider, or a growing online business, we have the expertise to help you stand out in a crowded marketplace.

Need help on where to get started?

See our recommendations for small businesses new to advertising on search, social, and popular apps + websites.

Being part of the Central Coast community, we pride ourselves on understanding the local market and the specific needs of businesses in the area. Our personalized approach ensures that every campaign we create is not only aligned with your business goals but also resonates with your target customers. Whether you require hyperlocal geotargeting or serve a national audience, let us be your partner in success, guiding your business through the ever-evolving world of digital marketing with strategies designed to maximize your return on investment. From SLO to Santa Barbara, Screechy Cat Media is your full-service media agency for small business digital advertising.

Small Business Advertising Services:

Paid Search (SEM)

Screechy Cat’s SEM management services focus on creating and optimizing paid search campaigns that deliver results. We conduct in-depth keyword research, craft compelling ad copy, and implement advanced bidding strategies to ensure your ads appear at the right time and place. By leveraging tools like Google Ads and Bing Ads, we drive high-quality traffic to your website, increasing visibility and conversions. Our continuous monitoring and optimization efforts ensure that your campaigns remain competitive and cost-effective in the dynamic search landscape.

Paid Social

Navigating the diverse world of paid social advertising requires expertise and a nuanced approach. We manage campaigns across a variety of social platforms including Meta (Facebook and Instagram), LinkedIn, TikTok, YouTube, and Reddit. Our team designs and executes targeted social media campaigns that resonate with your audience, boost engagement, and drive conversions. From creating eye-catching ad creatives to optimizing audience targeting and bidding, we handle all aspects of your paid social strategy to maximize your brand’s impact and reach.

Programmatic Display

Display advertising is a powerful tool for building brand awareness and retargeting potential customers. Our display advertising services cover everything from designing visually appealing ads to strategically placing them across relevant websites and networks. We utilize advanced targeting techniques to reach your ideal audience, ensuring your ads are seen by the right people at the right time. Our expertise in programmatic advertising and real-time bidding allows us to efficiently manage your display campaigns, optimizing for performance and cost-efficiency.

Video

Video content is a compelling way to capture attention and convey your brand message. Our video advertising services encompass everything from YouTube ads to ConnectedTV video placements across various platforms. We develop and manage video campaigns that engage viewers and drive action, utilizing precise targeting and bidding strategies to maximize your ad spend. Whether you’re looking to build brand awareness or drive direct conversions, our team ensures your video content delivers impactful results.

Other Marketing and Advertising Options

From digital out-of-home (DOOH) to organic social planning or social media profile setup, contact Screechy Cat Media for a complete list of marketing and media management services.

Reporting + Analytics

Screechy Cat Media utilizes the industry-leading Google Analytics, Google Tag Manager, and Looker Studio to provide campaign tracking and reporting. Our customizable, real-time media reporting dashboard can be white-labeled for your agency and clients. Contact us for a sample Screechy Cat Media Reporting Dashboard.

Nearly 20 Years of Digital Media Experience

Screechy Cat Media pulls from the experience of our founder, Joe Mathieu, who has developed and managed paid media campaigns for Fortune 500 advertisers and small businesses alike. Our digital media experience runs the gambit, from mom + pop shops, local restaurant groups, and start-ups; to political candidates, national insurance and finance companies, and tourism for the City of Chicago.

Industry Specialities

In managing a digital advertising campaign, no industries are the same. Each have unique challenges and, in some cases, even product offerings based on the vertical. Below some of the areas in which we have the most experience; many of which we can provide blind case studies on request. Don’t see your industry listed? Reach out and if we can’t help you ourselves, we’ll work to get you connected to someone who can.

Retail
Restaurants/Food Service
Medical Services (Doctors/Dentists/Chiropractors)
eCommerce
Insurance

Tourism
Finance
Fintech
Professional Organizations
Professional Services
B2B

Attorneys/Legal Practices
Animal Care (Vet/Food/Retail)
Hotels/Lodging
Politics
Marijuana/CBD
Nonprofits (see how to qualify for $10k/free in media each month)

Why choose

Screechy Cat?

Screechy Cat Media specializes in providing comprehensive small business digital advertising solutions for businesses in Lompoc, California’s Central Coast (aka "The 805"), and nationwide. Our in-house and freelance team of digital specialists is dedicated to maximizing your online presence and driving results through strategic digital advertising campaigns.

With nearly 20 years of paid media experience—working with everyone from small businesses to Fortune 500 advertisers—Screechy Cat has the digital advertising experience to elevate your business to the next level.

Tailored Strategies

We understand the unique needs of small businesses in The 805 and create customized advertising strategies to meet your specific goals.

Custom Pricing

Our philosophy is that every business—no matter the size or budget—deserves to have an online presence, and we'll work with you to yield maximum returns on your marketing investment.

Expert Guidance

Proven Results

Our digital advertising experts will walk you step-by-step through the process, ensuring optimal results for your business.

With a nearly 20-year track record of success, we have helped thousands of clients achieve their advertising objectives and grow their online presence.